KERASTASE ❤️ TRATTAMENTI - CURE CAPELLI: PREMIERE

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2024

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Elenco Aziende
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PREMIERE
PREMIERE - KERASTASE - Trattamenti - cure capelli

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KERASTASE ❤️
PREMIERE
Trattamenti - cure capelli

LINEA PER CAPELLI DANNEGGIATI CON DOPPIA AZIONE RIPARATRICE

PREMIÈRE è la prima linea di prodotti interamente dedicata ai capelli danneggiati. Kerastase ha scoperto cosa si nasconde dietro i danni persistenti dei capelli: IL CALCIO.
Quando i capelli si rovinano diventano porosi e assorbono 3 volte in più il calcio naturalmente presente nell’acqua. Ogni volta che i capelli entrano in contatto con l'acqua‚ il calcio si accumula su di essi e crea danni persistenti. Il calcio si insinua tra le catene di cheratina e rompe i loro legami rendendo i capelli rigidi e sfibrati‚ aumentando così il rischio di rottura.
In superficie si accumula sulle squame rendendo i capelli ruvidi‚ spenti e opachi. I prodotti della linea PREMIÈRE contengono una concentrazione dell’8% di acidi puri che libera la fibra capillare dall'eccesso di calcio‚ responsabile della rottura dei capelli‚ e ricostruisce le punte dall'interno. La sua potente formula riporta il capello al suo stato originario‚ ripristinando la sua forza interna.

I capelli risultano immediatamente più forti‚ morbidi e lucenti. La potente formula a base di acidi citrico‚ per rimuovere il calcio in eccesso‚ e glicina‚ per riparare i capelli‚ agisce dalle radici alle punte aiutando a ripristinare la forza originaria dei capelli. I legami di cheratina rotti vengono riparati e il capello ritrova il 99% della sua forza originaria (Test strumentale dopo 5 utilizzi di Concentré + Bain + Fondant/Masque).


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